The week-long #LoveScotlandsColleges campaign, which begins on St Andrews Day – Monday November 30, will highlight the importance and the strength of Scotland’s colleges.
Brainchild of the CDN Marketing and Communications Network, this collaborative campaign is supported right across the college sector. It will highlight national and local examples of how colleges are supporting students, communities, businesses, staff, and the economy.
Jim Metcalfe, Chief Executive, College Development Network, said:
“Our colleges are at the heart of their communities, helping students to achieve their future goals; businesses to survive and thrive; regional economies to strengthen; and they are also helping Scotland to build a sustainable, net zero future. This campaign is a celebration of all that the sector does, and a way to shout about the fantastic, transformative work undertaken by colleges every day.
“Colleges will play a vital role in supporting Scotland’s economic, social and educational recovery – supporting industry to rebuild and re-engage its workforce, maximising employment opportunities for our citizens, and addressing the mental health and wellbeing of our communities.
“It is remarkable to see how quickly colleges adapted to the Covid-19 pandemic, responding to the needs of their students by moving learning and teaching online, and providing daily support to students and their local communities.
“The work of the college sector is now more critical than ever, and I am excited to see inspiring examples of what the sector does through the #LoveScotlandsColleges campaign.”
Find out about the important work of Scotland’s colleges and join the conversation on Twitter using the hashtag #LoveScotlandsColleges. Read more about the campaign here.
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